The System
Principals & Agencies Solo Agents
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Done-For-You Build for Solo Agents

We build the engine.
You dial warm leads.

The same engine we run for agencies, built and run for a single agent: your offer, your landing pages, your ads, your copy and your scripts. You film the content to our scripts and call leads who already know your face.

How It Works

From onboarding to warm leads in four steps.

Step 01 · Onboarding

One structured session

We close and onboard in one sitting where we can. The onboarding is a structured set of questions about your market, your brand and your sellers; it feeds everything we build.

  • Offer details, market and catchment
  • Brand, personas and existing assets
  • Start same day where possible
Agent talking through his market on an onboarding video call
Step 02 · The Build

We build your engine

Offer and positioning for your market, landing pages structured by persona, static ad creative, ad copy and video scripts. All branded to you.

  • Done-for-you offer and positioning
  • Landing pages, end to end
  • Static ads, copy and scripts
Seller reading a property landing page on a laptop at home
Step 03 · You Film, We Edit

Phone footage in, ads out

You shoot to our scripts and briefs on your phone. We lightly edit the videos and put them to work alongside the static creative.

  • Scripts and shot-by-shot briefs
  • Light editing and captions
  • No studio, no crew, no gear
Agent filming a piece to camera on her phone outside a listing
Step 04 · Warm Leads & Accountability

They come in warm. You call. We check.

Every lead lands having watched your videos and read your page, so you're not cold calling, you're returning interest. You log every call in the dialler CRM, and the weekly group call is where those numbers get looked at.

  • Dialler CRM with daily lead status
  • Weekly group call: your numbers and your follow-up, checked
  • Quarterly review to re-plan the next 90 days
Agent reviewing his lead numbers on the weekly accountability call
What's Included

One quarterly build. Here's the full scope.

Done-for-you offer
We craft the offer and positioning for your market.
Landing pages
Built end to end, branded to you, structured by persona.
Static ad creative
Designed static ads, branded to your business.
Copy and scripts
We write the ad copy and the video scripts. You film to them.
Light video editing
We lightly edit the videos you shoot. No advanced editing.
Numbers dashboard
A live view of your numbers for the day, the week and the month.
Dialler CRM
Call, dial and log every interaction in one place.
Weekly accountability call
A group call where your numbers and your follow-up get checked. Recorded if you miss it.
Monthly reporting
One written or Loom report a month.
Quarterly review
We sit down each quarter, review the numbers and re-plan the next 90 days together.

What this tier doesn't include

  • No one to film for you or call for you; the face and the phone are yours
  • No 24/7 access; support runs through the weekly group call
  • No weekly reports; reporting is monthly
  • No advanced video editing and no fresh creative every week
  • No 1:1 account-manager access outside the group call

That cadence sits in the full Listings Engine for principals and agencies. Most solo agents graduate to it within 6 to 12 months once they're consistently listing.

Case Studies

Solo agents on the build.

What happens when an agent films the scripts and calls the leads.

Solo agent filming a piece to camera on a suburban streetSolo Agent

From cold patch to 12 warm sellers

A solo agent on the build filmed to our scripts and let the engine do the rest.

12
Vendor leads
$44
Cost per lead
90
Days
Agent welcoming an older couple to an appraisal at the front doorSolo Agent

First appraisal booked inside 30 days

One shoot, one page, one campaign. The first warm seller picked up because she recognised the agent from his videos.

1
Appraisal
4
Vendor leads
30
Days
Two agents reviewing their pipeline on screen in an agency officeSmall Team

2 listings won in the first quarter

A two-agent team on $1,500 a month in ad spend turned 11 warm leads into 2 signed listings.

2
Listings
11
Vendor leads
90
Days
Reviews

Built with people, not just for them.

5 stars across quality, schedule and value on 15 verified Clutch reviews. Here's what running a system with us feels like.

Rachel Doyle
Rachel Doyle
Owner
"We're impressed with how quickly we started to see results. The results Rob achieved within the first 14 days were 3 times what I had achieved on my own."
ClutchClutch Verified
Vina Mistry
Vina Mistry
Marketing Manager
"Rob is the first person who has actually managed to help us track our results, build and test in a meaningful way, providing guidance and support along the way."
ClutchClutch Verified
Carolyn McMurray
Carolyn McMurray
Founder
"Blue Ring doesn't just go and do the work. They also take the hassle and complexity out of advertising on Meta, explaining concepts to us and their approach to work so we don't feel left in the dark."
ClutchClutch Verified
Marcus Bell
Marcus Bell
Co-Founder
"They got our campaigns up and running in a matter of days rather than months. We've been able to start generating real business results very quickly."
ClutchClutch Verified
Ricky Moore
Ricky Moore
COO
"His proactive communication, regular updates, and responsiveness ensured that we were always in the loop."
ClutchClutch Verified
Emily Carter
Emily Carter
Head of Marketing
"Rob is upfront, smart, super helpful, has great experience, is really easy to work with and I would definitely recommend him to other businesses."
ClutchClutch Verified
Your Numbers

What the build pays back.

Your market, your commission, your ad spend. Slide the spend up to see what scale looks like.

How we calculate: we estimate one qualified vendor lead per $300 of ad spend, the same cost per lead the 50-lead guarantee on the full engine is built on. We assume 1 in 8 leads becomes a listing, which relies on you calling every lead. Figures are the return on ad spend alone; our fee sits outside them. Estimates, not a guarantee. Commission figures are gross, before any franchise or team splits.

5.0
Warm vendor leads a month
0.6
Listings won a month
$13,750
Commission earned a month
$1,500
Your monthly ad spend, paid straight to Meta
9.2x
Every $1 of ad spend comes back as $9.17 in commission.
FAQ

Frequently asked questions.

All of it, apart from the two things only you can do. We build and run the offer, pages, ads, copy, scripts, dashboard and CRM. You film to our scripts and you call your own leads, which is the same split our agency clients work to. The weekly group call is where your numbers get checked, and we review the quarter together.

No. Every lead has watched your videos, read your page and put their hand up before their number reaches your CRM. You're returning interest, not interrupting a stranger's dinner.

No. The money-back guarantee belongs to the full Listings Engine, where the spend and the scope support it. What this tier delivers comes down to what your spend and your market will carry, and we'll know that once the campaign has real data behind it.

The first month is build and ramp; the system needs a quarter to show what it can do. Quarterly billing gives you that runway instead of forcing a buying decision every 30 days, and the quarterly review is where we re-plan the next 90 days together.

Five things: film your videos to our scripts, call and follow up your own leads, log those calls daily in the CRM we give you, return creative approvals within 48 hours, and attend the weekly group call or watch the recording.

That's why the scripts and briefs exist. You read, you shoot on your phone, we handle the cuts and captions. Vendors respond to a real local agent on camera far more than to polished production.

You graduate. Once you're consistently listing and can put serious budget behind your media, the quarterly review is where we move you onto the full Listings Engine with the 50-lead guarantee. Most agents get there within 6 to 12 months.

We quote it on the call, once we know your market and what the campaign needs behind it. What we can tell you now: one payment per quarter, no setup fee, no monthly drip, and your ad spend goes straight to Meta rather than through us.

Book a Call

Build your patch on a system.

Book a call and we'll size the build to your market: your offer, your pages, your ads, ready inside two weeks.

Book a call

One payment per quarter, no setup fee. You film, you call the warm leads, we build and run the rest.