Your whole agency,
fed by one engine.
The full done-for-you system for agencies and principals doing $1M+ in GCI. We build your offer, produce your content, run your ads, and back it with our fee: 50 qualified vendor leads in 90 days, or you don't pay.
Six parts. One engine. All done for you.
Anyone can run ads. Almost no one builds the offer and the go-to-market underneath them. That's the part that decides everything downstream.
We build your offer and go-to-market
Other agents run "free market appraisal" and wonder why it's ignored. We build the offer, the positioning, and the way your brand shows up in your catchment.
- Offer and positioning workshop for your market
- Differentiated vendor-facing promise
- Go-to-market plan for your catchment
A page for every type of seller
An investor selling down and a downsizer leaving the family home aren't the same conversation. Each seller type gets its own page and lead magnet, matched to its own ads.
- Branded pages on your sub-domain
- Separate pages for investors, families and downsizers
- Lead magnets matched to each persona
You become the name vendors know
We come up with the concepts, script them, and produce them, so you're the recognised expert in your area when someone decides to sell.
- Short-form video, scripted, briefed and edited
- Static ad creative, branded to your business
- Fresh concepts every cycle, refreshed as angles fatigue
- Authority campaign assets pre-built for award wins
Volume is how we find what works
Three ads can't tell you what your market responds to. We produce many, test angles, kill what doesn't land, and pour spend behind what does.
- Campaign build, targeting and budget management
- Continuous angle and creative testing
- Weekly reporting on what's winning and why
Every lead followed up in 60 seconds
SMS, email and retargeting sequences fire within 60 seconds of a lead landing, and keep running for 90 days. The lead arrives warm and stays warm.
- Instant SMS and email response
- 90-day nurture per lead
- Retargeting that keeps you in front of them
See every lead and its stage
A live view of every vendor lead from new through contacted, appraisal booked, appraisal held, listed and sold, with projected GCI alongside.
- Live pipeline, no spreadsheet wrangling
- Stage-by-stage conversion visibility
- Projected GCI from the current pipeline
The engine inside real agencies.
How the full system performs once it's running in a catchment.
Small Boutique54 vendor leads in the first quarter
A two-office agency replaced its referral lottery with persona pages and weekly creative testing.
Agency3 listings won in the first 60 days
Repeated local exposure plus a differentiated offer compressed the time from lead to listing.
Top ProducerSuburb authority built in one quarter
Weekly branded content made one agent the recognised name across three target suburbs.
What 50 leads a quarter is worth.
Your market, your commission, your ad spend. Slide the spend up to see what scale looks like.
How we calculate: we estimate one qualified vendor lead per $300 of ad spend, in line with the 50-lead guarantee at $5,000 a month. We assume 1 in 8 leads becomes a listing, which relies on your team calling every lead. Figures are the return on ad spend alone; our fee sits outside them. Lead delivery is guaranteed; conversion estimates aren't. Commission figures are gross, before agent splits.
The guarantee runs both ways.
We build and run everything else. Six things stay with you, and the guarantee is conditional on all six.
- Minimum $5,000/month ad spend, maintained for the full quarter
- 15-minute lead response during business hours (8am to 6pm)
- Daily lead status reporting back to us
- Creative approvals returned within 48 hours
- CRM integration and access maintained throughout
- Your agents film their own video content to our scripts within 7 days of being briefed
This is what we ask. We do everything else. The refund is proportional to any shortfall; the full mechanic is in your agreement.
The team behind the guarantee.
5 stars across quality, schedule and value on 15 verified Clutch reviews. Here's what handing us the whole engine looks like.
"Blue Ring has held our hand from start to finish. They did everything from planning the user journey to making new creatives to running the ads."
Clutch Verified
"Blue Ring demonstrated exceptional project management, consistently meeting deadlines and effectively adapting strategies based on our evolving needs."
Clutch Verified
"We've been most impressed with their proactiveness. We had some ads that were profitable and rather than just leaving them alone they got to work creating a bunch of new assets in a similar style to see if we could improve performance further."
Clutch Verified
"We've been impressed with their combination of platform expertise and strategic thinking."
Clutch Verified
"Blue Ring is very quick to suggest improvements and present insights from data. Personable and creative interpretation of briefs. Reliable reporting."
Clutch Verified
"The speed of deployment and results were impressive."
Clutch Verified
Frequently asked questions.
50 qualified vendor leads in your first 90 days, or you don't pay. The refund is proportional to any shortfall and conditional on the six stipulations above. The full mechanic is written into your agreement, nothing hidden.
Four things, all of which have to hold: a valid, connected phone number; a stated intention to sell within the next 6 months; ownership of a property inside your agreed catchment; and one person counted once. They've usually consumed enough of your content to come in warm. We capture phone and email, and the nurture keeps running.
The agents who win their market are the ones who show up best. Work with us and that's you: a sharper offer, better content, and the volume to stay in front. We make sure you're the one vendors recognise.
No. We promise leads, because that's what we control. Appraisals depend on you making the call, listings on closing in the room. We deliver warm vendors; you convert them.
Volume and tracking. Most agents run three ads on a retainer and hope. We make more ads, brief more videos, and build more landing pages than anyone in the space, then track them specifically enough to know exactly which ones earn their spend. Three ads can't tell you what your market responds to; forty can. We also build the offer and the go-to-market underneath it all, which is the part almost nobody does.
Typically within two weeks of onboarding, including the offer build, content plan, landing pages, tracking and campaign setup.
See the engine running on your suburbs.
A 45-minute call. We walk through the system for your catchment, match a case study to your profile, and you decide.
Book a call